Start being a music company that uses software and hardware as a vehicle for creativity. Stop coding like a software company who just happens to do music. The developers appear completely disconnected from the actual workflows the software is being used for. This mindset is apparent from the way everything flows. Bugs aside, the software could be so much more creativity oriented while still leaving advanced features for users who need them. Examples are macros for common stuff and ability to think and visually work on music creatively. We need a philosophical shift for the changes we really need to happen.
Idea No. 444