12.5 HD here, subscription expired end of May, not renewed.
Let alone restart from $999.
Not for the price in itself, but because, really, there's a lot of things I am paying for that I am not using at all.
I am not interested in their support, cloud collaboration, "pro" plugins, and I don't think I am alone here.
So Avid should sell a "basic" HD subscription, $ 180 - $ 200 MAX per year, including just the backbone of the program.
Then, IF INTERESTED, users may add support, cloud, pro plugins.
Plan should include perpetual license and one year upgrades.